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Video: Interview at the Asian Business Forum with Mr. Puji Pujiono

Watch an interview with Mr. Puji Pujiono, Regional Adviser on Disaster Risk Reduction at the Asian Business Forum 2016.

The private sector is increasingly affected by extreme weather events and major catastrophes such as floods, storms, earthquakes and tsunami. Disaster impacts on business will continue to rise unless investments are made to improve climate change mitigation and adaptation.

The Sendai Framework for Disaster Risk Reduction (SFDRR) 2015‒2030 highlights the need for the business sector to integrate disaster risk management, including business continuity, into business models and practices through disaster-risk-informed investments, especially in micro, small and medium-sized enterprises.

In order to capitalize on the momentum generated through various global and regional forums, The Asian Business Forum 2016 Risk Reduction and Resilience Building took place from 20–21 April 2016 in Bangkok, Thailand. The objective of the forum is to reflect on and recognize various efforts and initiatives on resilience building in the private sector, and learn from the challenges and good practices in the region. This helps the private sector, including SMEs, governments and development partners translate the global and regional commitments into their own terms and articulate their priority actions for the coming years in order to strengthen business resilience and ultimately build safe and resilient communities.

Text source: UNISDR | Video source: ADPC